Carrd
One-page website builder that grew to $2M ARR with zero marketing spend and 4 employees
carrd.coAnnual Revenue
$2M+
MRR
~$166K
Team
4 employees
Funding
Raised seed while profitable
Founder
AJ
Founder & Lead Developer
Kim Kardashian tweeted a link to a Carrd site about BLM resources in May 2020 — her 60M+ followers caused growth to explode from hundreds to thousands of new accounts daily, forcing AJ to raise funding he didn't need
What Carrd Does
Carrd is a free one-page website builder that lets anyone create a simple, responsive, professional-looking site in minutes. The product deliberately constrains itself to single-page sites — no multi-page, no blogs, no e-commerce — which is its core strength. Sites are generated as static HTML/CSS served via CDN, enabling sub-3-second load times and infinite scalability. The generous free tier (3 published sites with 'Made with Carrd' footer) drives viral growth, while Pro plans ($9-49/year) unlock custom domains, forms, and advanced features. Popular use cases include portfolios, bio link pages, MVP landing pages, and activist campaign sites.
Revenue Highlights
- 4M+ sites created across 800K+ users with zero marketing spend
- 90% gross margin with just 4 employees
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