Active & ProfitableAI & Content Creation Founded 2023

Submagic

AI video captions that bootstrapped from $0 to $1M ARR in 90 days

www.submagic.co

Annual Revenue

$8M

MRR

~$667K

Team

13-19 employees (100% remote)

Funding

Bootstrapped

Founder

David Zitoun & Tsi-fei Chan

Co-Founders

Built Submagic as part of a '12 startups in 12 months' challenge — it was idea #1 and they never needed idea #2

What Submagic Does

Submagic is an AI-powered video editing platform that generates accurate captions for short-form video content in under 60 seconds. The platform supports 48+ languages with 98.8% transcription accuracy. The core product automates the tedious process of adding captions to TikTok, Instagram Reels, and YouTube Shorts content. A second product, Magic Clips, uses AI to extract the best moments from long videos and automatically create viral short clips. The platform serves 400,000+ registered users and 3M+ creators globally with a fully self-serve model — no sales team required.

Revenue Highlights

  • $0 to $1M ARR in exactly 90 days — one of the fastest bootstrapped SaaS growth stories
  • $1M to $5M ARR in 12-13 months

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